If you’ve driven down Central Ave in Strawn recently, you’ve likely noticed the activity at The Watson Collective. It’s a landmark building in our town, but from the sidewalk, it’s sometimes hard to grasp just how much life is buzzing behind those doors.

Is it a boutique? A restaurant? A beauty salon?

The answer is: Yes.

At Cloud Six, we know this building well—not just because we built their new website, but because our office is located right inside! We get to see firsthand the vibrant ecosystem of entrepreneurs working under one roof.

However, we realized that for the average visitor, it might be hard to know exactly who is here and when they are open. That’s why we are thrilled to launch the official website for The Watson Collective.

The goal of the new watsoncollectivetx.com was to create a digital directory that showcases the diversity of the collective. We wanted to build a “digital front door” that is as welcoming as the physical one.

Did you know all of these businesses are operating right here at 205 Central Ave?

• Mel’s Sweets and Eats: The go-to spot for gourmet sandwiches, soups, and 16 flavors of Hershey’s ice cream.
• Hometown Revival: A boutique offering faith-based goods, school spirit gear, and custom designs.
• Coastal Cowgirl: Bringing trendy, western-inspired fashion to Strawn.
• Strawn Cakes & Bakes: An artisanal cottage bakery making incredible pastries and jams.
• Touch of Luxe / Luxe Linx: The destination for curated accessories and permanent jewelry.
• B&H Esthetics: A professional beauty studio for lashes, brows, and tans.
• Hershenberg Group: A powerhouse team for real estate and property development.
• Cloud Six: And yes, us! We are proud to run our web design agency alongside these neighbors.

This project highlights what we love most about web design: connecting people.

Before the site launched, you might have had to check three different Facebook pages to find out if you could get a sandwich, buy a gift, and get your lashes done on the same Tuesday. Now, the new website serves as a central hub where you can find opening hours, contact information, and booking links for everyone in the collective.

It’s a simple, user-friendly way to support local business.

We invite you to explore the new site, see what our neighbors are up to, and then come stop by and say hello in person!

Explore the collective here: www.watsoncollectivetx.com